The first step to start making money with your LED screen, is to define the exact position where it will be installed. This is one of the most important steps of the entire process and it requires a great deal of attention.

The position indeed have a direct impact on the number of potential customers that your business can target: the better the position, the higher the chances that someone will want to broadcast his advertisement on your LED screen. And the best position is obviously the one with as much traffic as possible, at any hour of the day.

Depending on the position you chose, there are all sorts of ways to install your LED screen, but it's helpful to place the various installations into four categories.

LED screen on building facade
This type of installation is the first choice for many advertising companies when they first consider the location, because it allows the screen to be visible from longer distance. But you should take into consideration that the higher you install the LED wall, the smaller it will look to your audience (and customers), therefore being less visible (and losing some of its appeal of "giant" screen). And if the LED display is perceived as smaller or less visible, it might be harder to win your Customers. Also, this kind of installation is usually more expensive as you need a special metal frame to fix the LED screen and a crane for one day or two.

LED screen on poles
This is the most common kind of installation because it is the easiest and cheapest option. It allows installing the LED screen up to 3/4 meters in height, with a double or single pole structure to support the screen. Some companies provide you with the metal structure together with the screen, at a small charge. Unless you have a preferred supplier for this type of structure, getting the one we provide is usually the best bet: in fact we can provide you the entire system with static weight calculation etc... Furthermore we already installed many structures so you don't take any risk.

In the next post we'll see other two types of LED screen installations, so dont miss it!