This is another question received via the yellow post on the right menu of the blog: "I have a question about connection and transmitting. Let's say you have 5 LED boards. Let's say for a sample there are different politicians in different cities and they want to advertise their campaign. Is there a way to advertise each of them, on their city's LED board (all other ads would stay the same on all LED boards). Thanks for all your help!"
Yes there is a way to do it. And it is pretty simple too. In the past 2 articles (here and here) I described how Euro Display's EDX software for scheduling works and how you can easily create the playlist of your advertisers.
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I received a smart question from one of you (via the yellow note on the right menu of this blog) that points out one of the features of our EDX software for ads scheduling on the LED screen. Here is the question:
"It was said that in real-time mode you can see practically all, even the mouse pointer. So, if you do something wrong or something that was not meant to be played shows on your PC screen, would that be visible on LED boards? Or could you prevent this with some program or something like a control panel, that gives you an option whether you want to be visible on LED screen or not?"
First of all, I confirm that the LED screen visualizes in real-time anything that is displayed on the PC monitor: CDs, DVDs, Movies, Satellite, TV and even the mouse pointer.
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These days I am receiving a lot of questions via the yellow note on the right menu. Since this blog is meant to help YOU to run you LED screen advertising business at the best of its potential (and I want to make it a more and more valuable resource for everybody in the LED screen digital advertising) I always pay particular attention to all the relevant questions received.
This is one of the latest enquiries I got: "If you have 3 LED screens of different sizes and you connect them all together and you have a commercial of a standard size, what picture is going to be on LED screens that are different sizes? Will there become black stripes on those LED screens that are too big? Or will it shrink on those LED boards that are too small? Should we then buy the same sizes or in same ratio?"
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I just got these questions via the yellow note on the right menu: "Is here any danger for PING (delay time between computer that gives signal-commercial, and receiver, in our case LED billboard. Result would be commercial running with delays)? Also, is there any chance to "interfere" (in a way of viruses, and other treats that are common in computer-internet area)? Thanks for all."
These questions are very smart because they take into consideration one of the key aspects of the LED screen: the management system. This is a key aspect because, despite image quality, reliability and price considerations - you need to USE your LED display!
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Again an interesting question from one of you, sent via the yellow note on the right menu: "Hi! I have a question. How does agencies charge advertising on their billboards?..the most common way Thanks for all, keep on the good work."
Dear Tom, this is actually one of the most important things the advertising agency must do. Creating a well thought schedule where all the advertising spaces are fine tuned, is crucial to optimize the profits derived from the LED screen.
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